Daily Dashboard

Joe Torre and the Psychology of Persuasion

Dean Jackson 1 min read

G'day DailyDashboarders,

On my walk this morning I came across a great refresher on my iPod from the "60-Second Science" podcast at Scientific American where they list the "six basic rules of persuasion" that former New York Yankees manager (probably unknowingly?) used to his advantage.

The techniques of persuasion are explored in depth in one of Deans all-time favorite books, Robert Cialdini's Influence: The Science of Persuasion.

Have a listen:

  • Jesse

Still in Sydney, 64° and rainy.

P.S. I was chatting with Juan Mann, the 'Free Hugs' guy from YouTube yesterday (see video below). What an incredible story this guy has. After arriving back to Sydney from a failed move to London he was feeling down so he decided to hold up a large 'Free Hugs' sign in downtown Sydney to see what would happen... He's been doing ever since every Thursday.

A friend of his filmed it once and it sat in a box for 2 years, until he put it up on YouTube. He's now had over 20 million views, been on Oprah and started a Free Hugs movement around the world.

Check out his website at: freehugscampaign.org

I also gave him the biggest hug.

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