Hi, I'm Dean Jackson
I fell in love with Marketing as a young boy when I first realized that selling stuff on commission was way easier than renting myself out by the hour for a regular job... and I've never looked back.
I've carried that distaste for real work into my adult life and have focused on a lifestyle centered approach to business using marketing as the ultimate lever to a life of freedom and fun.
BreakthroughDNA: The 8 Profit Activators
BreakthroughDNA brings all my best ideas together into a framework you can use to accelerate your business. By thinking about your business as a Before, During & After unit, we can look for multipliers to take you to the next level.
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Discover the 8 Profit Activators that can transform your business.
Old school. New tools.
I’ve been looking through my journals from 30 years ago and realizing something: These are the good old days. Right now. Back then, we had all kinds of guerr...
Five cent business cards
August 31, 2026 · 2 min read
Thirty years ago, one of my favorite marketing tools was a little yellow business card. You could get a thousand of them printed for about $50. Five cents ea...
Chocolate + Peanut Butter
August 30, 2026 · 2 min read
Looking at something I created in 1997 this morning, I could see everybody who helped me create it. Even though none of them were actually involved. It was m...
How to actually finish your ideas
August 29, 2026 · 2 min read
There’s something very satisfying about being able to hold an old idea in your hands. I had one of those moments this morning. I was going through my journal...
The far actionable future
August 28, 2026 · 2 min read
I like thinking in 90-day increments. I think of 90 days as the far actionable future. A year is interesting to think about. Five years can be fun to imagine...
What's Coming Up
From the free Friday call through to three days in the boardroom.
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50-Minute Profit Finder
Friday, September 4
Next Friday, 1:00pm ET -
Breakthrough Blueprint Online
Creditable against any other program within 12 months
Evergreen -
Breakthrough Blueprint Live
3 days in person, Orlando FL
September 14–16, 2026 -
The Prospect Vending Machine
4 sessions on Zoom, 3:00–5:00pm ET
4 Tuesdays: September 22, 29, October 6, 13, 2026
BreakthroughDNA
Framework using 8 Profit Activators to accelerate business growth.
Profit Activator Score
Assessment tool providing insights into your business breakthroughs.
Breakthrough Live
Join me in our next small group coaching session.
Leads & Conversion Workshop
Join our next live leads and conversion workshop.
Work With Me 1:1
Every year I work with a handful of people 1:1.
90 Minute Books
The fastest way to your best lead generation tool.