Make ALL Seven Contact Attempts In 7 - 10 Days
If you increase the speed of starting the connection process, and decrease the amount of time it takes you to go through all the steps in the seven step connection process...you'll connect with more of your leads.
If you add an 8th step of one more phone attempt...on a Saturday or an evening...you'll increase the number of people you'll connect with.
If you miss a day of follow-up, it's ok to combine one of the middle call attempts with the NEXT step in the process so you stay on track.
One of the best things you can track is your actual "connection rate"
How many people are you actually connecting with after going through the seven steps?